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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.
By Brad Plumer / The Bulletin
July 16, 2012
Psychologists have long been aware of a curious phenomenon known as “projection bias.” We tend to think the future will resemble the present more closely than it actually does. So, for example, studies have found that shoppers who buy groceries for the week on an empty stomach tend to buy far....