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Archive Home > 2011 > June > 20 > Rodeo hauled into court in dispute over trademark

Rodeo hauled into court in dispute over trademark

By Tim Fought / The Bulletin
June 20, 2011

PORTLAND — Oregon’s famous Pendleton Round-Up has been hauled into court over an aroma you don’t normally associate with a rodeo grounds, bucking broncs and steer wrestling: cologne.

The rodeo organization is marketing its official fragrance, called “Let ’er Buck,” the rodeo’s slogan. It....

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