Big hotel chains rush to jump on the boutique bandwagon

By Jane L. Levere / The Bulletin
April 5, 2011

Hotel experts have all sorts of definitions for boutique hotels. “Not cookie cutter,” one said. “Chic,” said another. “One hundred rooms or less,” said a third.

But whatever the definition, big hotel chains and smaller boutique brands are planning to open many more of them in cities across the....

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