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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.
By Bill Vlasic / The Bulletin
September 11, 2009
DETROIT — Can a straight-talking Texan and a money-back guarantee persuade American consumers to buy a car from General Motors?
In its first major marketing campaign since emerging from bankruptcy, GM is putting its new chairman, Edward Whitacre Jr., in the spotlight as the spokesman for its....
