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Archive Home > 2009 > May > 25 > With Web, hospitals bring marketers into operating room

With Web, hospitals bring marketers into operating room

By Pam Belluck / The Bulletin
May 25, 2009

The point of Shila Mullins’ brain surgery was to remove a malignant tumor threatening to paralyze her left side.

But Methodist University Hospital in Memphis, Tenn., also saw an opportunity to promote the hospital to prospective patients.

So, a video webcast of Mullins’ awake....

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