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Archive Home > 2009 > January > 20 > Ads still fetch millions, but tone might change

Ads still fetch millions, but tone might change

By Deborah Yao and Ryan Nakashima / The Bulletin
January 20, 2009

The Super Bowl is on track to remain one big, glitzy bash even in these tough economic times.

That’s not to say some advertisers aren’t nervous about buying expensive ad slots as business falters. Some stalwarts such as General Motors Corp., FedEx Corp. and Garmin Ltd.....

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