From fabulous to affordable: How ads are changing tone

By Stephanie Clifford and Stuart Elliott / The Bulletin
November 10, 2008

Sasha Tsyrlin is a location scout who has spent decades finding sites to film television commercials. He used to spend his days in mansions and gated estates.

“You would go to big houses and pretend this is how the average American lived,” he said.

These days, his job is....

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