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Archive Home > 2008 > October > 26 > As airlines zig, hotels zag

As airlines zig, hotels zag

While air carriers have turned stingy, hotels are ramping up loyalty programs

By Jane L. Levere / The Bulletin
October 26, 2008

Even as airlines continue to make their loyalty programs more restrictive, hotel companies are taking the opposite tack and making theirs more attractive.

Given that both airlines and hotels have been hit by the slowing economy, why the disparity between their approaches to serving their best....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.