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Archive Home > 2008 > October > 21 > Call centers might not sound hip, but in India they’re a pop culture hit

Call centers might not sound hip, but in India they’re a pop culture hit

By Rama Lakshmi / The Bulletin
October 21, 2008

NEW DELHI — In a training session at a suburban call center, groups of fresh-faced Indian recruits jettison their Indian names and thick accents and practice speaking English just like the Americans do. They have hesitant conversations with imaginary American customers who complain....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.