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Archive Home > 2008 > September > 19 > Nissan’s Infiniti uses soft edge to draw women

Nissan’s Infiniti uses soft edge to draw women

EX35 crossover utility vehicle is packed with technology, but short on storage

By Cheryl Jensen / The Bulletin
September 19, 2008

Men and women have very different needs, John Gray contended in “Men Are From Mars, Women Are From Venus,” and Nissan agrees. Its luxury division, Infiniti, concluded that what women need is a smaller, softer-edged crossover utility vehicle.

Thus, Infiniti brought out a new....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.