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Archive Home > 2008 > August > 27 > Small ambitions pay off at Honda

Small ambitions pay off at Honda

By Bill Vlasic / The Bulletin
August 27, 2008

TORRANCE, Calif. — During the glory days of big pickups and sport utility vehicles, one automaker steadfastly refused to join the party.

Despite the huge profits that its competitors were minting by making larger vehicles, Honda Motor never veered from its mission of building....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.