Bend / Central Oregon News, Sports, Business, Weather, Entertainment, Classifieds and Local & State Headlines | The Bulletin

Use Advanced Search to filter by date and category. *keyword is required in search field.
start date (MM-DD-YYYY):
 -  - 
end date (MM-DD-YYYY):
 -  - 
category:
Archive Home > 2008 > June > 18 > Microsoft acquires interactive TV firm

Microsoft acquires interactive TV firm


June 18, 2008

Microsoft Corp. is set to say today that it has acquired Waltham, Mass., interactive television and advertising firm Navic Networks for an undisclosed amount, reflecting a push to make TV advertising more relevant, interactive and measurable. Navic Networks, founded in 2001, enables interactive....

Read complete article

Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.