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Archive Home > 2008 > May > 26 > Warner tries new tactic to revive its DVD sales

Warner tries new tactic to revive its DVD sales

By Brooks Barnes / The Bulletin
May 26, 2008

LOS ANGELES — Retail’s love affair with the DVD is on the rocks, and Warner Bros. Entertainment would like to patch things up.

Faced with a decline in DVD sales, Warner Bros., part of Time Warner, is planning an unusual effort around its upcoming adaptation of the popular....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.