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Archive Home > 2006 > July > 26 > Bend tourism bureau retools marketing plan

Bend tourism bureau retools marketing plan

By Jeff McDonald / The Bulletin
July 26, 2006

The Bend Visitor & Convention Bureau wants to go straight to the heart of decision-making when it comes to making travel plans: women.

Mike Glover, executive director of the tourism promotion agency, said that women will be a key component of this year's marketing campaign.

He launched two....

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Published daily in Bend, Oregon, by Western Communications, Inc. Copyright 2007.