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Archive Home > 2002 > March > 09 > Ruff Wear finds niche market for dog gear

Ruff Wear finds niche market for dog gear

By Lisa Rosetta / The Bulletin
March 9, 2002

Ruff Wear's top gear tester, Otis, doesn't like it when his boss barks orders at him. After all, he's the dog.

But on a recent workday, the Australian shepherd's owner, Patrick Kruse, cajoled Otis to sit and stay long enough for a photographer to snap his photo modeling a bright yellow "K-9....

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